444ph Privacy Policy

This Privacy Policy ("Policy") describes how 444ph ("444ph," "we," "us," or "our") collects, uses, stores, shares, and protects the personal information of users ("Player," "User," or "you") who access or use the 444ph online gaming platform at https://444ph.app and any associated mobile applications (collectively, the "Platform"). This Policy is issued in compliance with Republic Act No. 10173, the Data Privacy Act of 2012 of the Philippines, and its implementing rules and regulations.

By registering for an account or using the 444ph Platform in any manner, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein. If you do not agree to this Policy, please do not use the Platform.

1. Introduction

444ph is committed to protecting the privacy and personal data of every player on our platform. We understand that Filipino players trust us with sensitive information — from identification documents to payment details — and we take that responsibility seriously. This Policy is designed to be transparent about our data practices so you always know exactly what we do with your information and why.

This Policy applies to all personal data collected through the 444ph Platform, including data collected during account registration, identity verification, gameplay, financial transactions, customer support interactions, and use of our mobile application. It applies to all players regardless of whether they are located in Metro Manila, Cebu, Davao, Quezon City, or any other part of the Philippines.

2. Personal Data We Collect

444ph collects the following categories of personal data:

2.1 Identity and Contact Information

• Full legal name
• Date of birth (to verify the 21+ age requirement)
• Gender
• Nationality
• Residential address (including city, province, and postal code)
• Email address
• Mobile phone number

2.2 Identity Verification Documents

• Government-issued photo identification (e.g., Philippine passport, SSS ID, PhilSys National ID, driver's license, UMID)
• Proof of address documents where required
• Selfie or liveness verification images where required for KYC compliance

2.3 Financial Information

• GCash or PayMaya mobile wallet number
• Bank account details (BPI, BDO, Metrobank) for withdrawal processing
• Transaction history including deposits, withdrawals, and wagers
• Account balance information

2.4 Technical and Usage Data

• IP address and approximate geographic location
• Device type, operating system, and browser information
• Session duration and login timestamps
• Pages visited and features used on the Platform
• Game history, betting patterns, and wagering activity
• Referral source and marketing attribution data

2.5 Communications Data

• Customer support chat logs and email correspondence
• Feedback, complaints, and dispute records
• Responses to surveys or promotional communications

3. How We Collect Your Data

444ph collects personal data through the following means:

• Direct submission: Information you provide when registering an account, completing KYC verification, making deposits or withdrawals, or contacting our support team.
• Automated collection: Technical data collected automatically when you access the Platform, including through cookies, web beacons, and server logs.
• Third-party verification providers: Identity and age verification data received from licensed KYC service providers engaged by 444ph.
• Payment processors: Transaction confirmation data received from GCash, PayMaya, BPI, BDO, Metrobank, and other payment partners.
• Fraud prevention services: Risk signals and device fingerprint data from fraud detection partners used to protect the integrity of the Platform.

4. How We Use Your Personal Data

444ph uses the personal data we collect for the following purposes:

Purpose	Data Used
Account registration and management	Identity, contact, and login credentials
Age and identity verification (KYC)	Identity documents, date of birth, selfie images
Processing deposits and withdrawals	Financial information, transaction history
Fraud prevention and security monitoring	Technical data, IP address, device information
Responsible gaming compliance	Wagering activity, session data, self-exclusion records
Customer support and dispute resolution	Communications data, account history
Legal and regulatory compliance	All categories as required by applicable law
Platform improvement and analytics	Usage data, game history (anonymized where possible)
Promotional communications (with consent)	Contact information, game preferences

5. Legal Basis for Processing

444ph processes your personal data on the following legal bases under the Data Privacy Act of 2012 and its implementing rules:

• Contractual necessity: Processing required to fulfill our obligations under the Terms and Conditions you agreed to upon registration, including account management, payment processing, and game provision.
• Legal obligation: Processing required to comply with applicable Philippine laws and regulations, including anti-money laundering (AML) requirements, age verification mandates, and regulatory reporting obligations.
• Legitimate interests: Processing necessary for fraud prevention, platform security, and the improvement of our services, where such interests are not overridden by your rights and freedoms.
• Consent: Processing for optional purposes such as marketing communications, where we have obtained your explicit prior consent. You may withdraw this consent at any time.

6. Data Sharing and Disclosure

444ph does not sell, rent, or trade your personal data to third parties for their own marketing purposes. We may share your personal data only in the following limited circumstances:

6.1 Service Providers

We engage trusted third-party service providers to assist in operating the 444ph Platform, including KYC verification providers, payment processors (GCash, PayMaya, BPI, BDO, Metrobank), fraud detection services, cloud hosting providers, and customer support platforms. These providers are contractually bound to process your data only on our instructions and in accordance with applicable data protection law.

6.2 Legal and Regulatory Authorities

444ph may disclose your personal data to Philippine government authorities, law enforcement agencies, or regulatory bodies where required to do so by law, court order, or regulatory directive. This includes disclosures required under the Anti-Money Laundering Act (AMLA) and related regulations.

6.3 Business Transfers

In the event of a merger, acquisition, or sale of all or substantially all of 444ph's assets, your personal data may be transferred to the acquiring entity. You will be notified of any such transfer and the privacy practices of the successor entity prior to the transfer taking effect.

6.4 With Your Consent

444ph may share your personal data with third parties in any other circumstances where you have given your explicit prior consent to such sharing.

7. Cookies and Tracking Technologies

The 444ph Platform uses cookies and similar tracking technologies to enhance your experience, maintain your session, and collect usage analytics. The types of cookies we use include:

• Essential cookies: Required for the Platform to function correctly, including session management and security features. These cannot be disabled.
• Analytics cookies: Used to understand how players interact with the Platform, which pages are most visited, and how we can improve the user experience. Data collected is aggregated and anonymized where possible.
• Preference cookies: Used to remember your settings and preferences, such as language selection and display options.
• Marketing cookies: Used with your consent to deliver relevant promotional content about 444ph games and offers. You may opt out of marketing cookies at any time through your account settings.

You can control cookie settings through your browser. Note that disabling essential cookies may affect the functionality of the 444ph Platform.

8. Data Retention

444ph retains your personal data for as long as your account remains active and for a period thereafter as required by applicable Philippine law and our regulatory obligations. Specifically:

• Account and identity data: Retained for the duration of your account and for a minimum of five (5) years following account closure, in compliance with anti-money laundering regulations.
• Transaction records: Retained for a minimum of five (5) years from the date of each transaction.
• Customer support records: Retained for three (3) years from the date of the last interaction.
• Marketing consent records: Retained until you withdraw your consent, plus a reasonable period thereafter for compliance documentation purposes.

When personal data is no longer required for the purposes for which it was collected and no legal retention obligation applies, 444ph will securely delete or anonymize the data.

9. Data Security

444ph implements a comprehensive set of technical and organizational security measures to protect your personal data against unauthorized access, disclosure, alteration, or destruction. These measures include:

• SSL/TLS encryption for all data transmitted between your device and the 444ph Platform
• Encryption of sensitive data at rest, including identity documents and financial information
• Role-based access controls limiting employee access to personal data on a need-to-know basis
• Regular security audits and vulnerability assessments of our systems
• 24/7 monitoring of our infrastructure for suspicious activity
• Secure data centers with physical access controls
• Staff training on data protection and information security practices

While 444ph takes all reasonable steps to protect your data, no system is completely immune to security risks. In the event of a data breach that is likely to result in a risk to your rights and freedoms, 444ph will notify you and the National Privacy Commission of the Philippines in accordance with applicable law.

10. Your Rights as a Data Subject

Under the Data Privacy Act of 2012 of the Philippines, you have the following rights with respect to your personal data held by 444ph:

• Right to be informed: The right to know what personal data 444ph collects about you and how it is used — which is the purpose of this Privacy Policy.
• Right of access: The right to request a copy of the personal data 444ph holds about you.
• Right to rectification: The right to request correction of any inaccurate or incomplete personal data we hold about you.
• Right to erasure: The right to request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations.
• Right to object: The right to object to the processing of your personal data for direct marketing purposes or where processing is based on our legitimate interests.
• Right to data portability: The right to receive your personal data in a structured, commonly used format and to transmit it to another data controller where technically feasible.
• Right to withdraw consent: Where processing is based on your consent, the right to withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
• Right to lodge a complaint: The right to lodge a complaint with the National Privacy Commission of the Philippines if you believe your data protection rights have been violated.

To exercise any of these rights, please contact the 444ph Data Protection Officer using the contact details provided in Section 14 of this Policy. We will respond to your request within thirty (30) calendar days.

11. Children's Privacy

The 444ph Platform is strictly intended for individuals who are 21 years of age or older. 444ph does not knowingly collect personal data from individuals under the age of 21. If we become aware that personal data has been collected from a person under 21, we will take immediate steps to delete that data and close the associated account. If you believe that a minor has registered on the 444ph Platform, please contact our support team immediately.

12. Third-Party Links

The 444ph Platform may contain references to third-party services such as payment providers. 444ph is not responsible for the privacy practices of any third-party services. We encourage you to review the privacy policies of any third-party services you interact with in connection with your use of the 444ph Platform.

13. Changes to This Privacy Policy

444ph reserves the right to update or modify this Privacy Policy at any time. When material changes are made, we will notify registered players via email or a prominent notice on the Platform prior to the changes taking effect. The updated Policy will display the revised effective date at the top of this page.

Your continued use of the 444ph Platform following the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree to the updated Policy, you must stop using the Platform and may request account closure.

14. Contact Us & Data Protection Officer

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data by 444ph, please contact our Data Protection Officer:

Data Protection Officer — 444ph
Email: [email protected]
Support: [email protected]
Platform: https://444ph.app

You also have the right to lodge a complaint with the National Privacy Commission of the Philippines if you believe your data protection rights have not been adequately addressed by 444ph.

By using the 444ph Platform, you confirm that you have read and understood this Privacy Policy. This Policy was last updated on January 1, 2026.